Xiao, Lin

Master of Arts in Design Management

Testimonial
I'm glad to be able to do this this year in school, and I have a better understanding of the design management profession. My most significant gain this year is how to design well and use management to market design better. Thank you very much for being able to do this year of study in school, which has taught me a lot.

Summary

This project is focused on a socially responsible issue: In the future development, how can we help physical bookstores restore prosperity in the face of the impact brought by technology? With the rapid growth of digital publishing and Internet e-commerce, a significant era of information sharing has arrived.

Online bookstores, e-readers, and online reading software are increasingly impacting physical bookstores, which have unique advantages: low operating costs, a wide range of books, easy access, convenient book selection, and lower discounts ...... Facing the impact brought by technology

The effect brought about by the Internet has seen a wave of closures of physical bookstores since 2009. How to cope with the impact of the Internet and revive the once glorious scene of physical bookstores has become a direction that physical bookstores are constantly thinking about and exploring.

The second objective of this project is to focus on how technology and sustainability can help transform brick-and-mortar bookstores. Hence, in this design project, we are an attempt to implement more sustainable technologies such as 3D printing to reduce resource waste and the pollution of the environment.

Portfolio