Kim Chaeyong (Christine)

Bachelor of Arts (Honours) in International Fashion Business

PARUM offers perfume with natural ingredients made from essential oils. The ingredients used are certified and the brand offers transparency to all its consumers. The perfume can be worn by both men and women depending on personal preference, but in particular, targeting those who prefer long-lasting scents. At the beginning of my studies there were lots of worries and expectations. As time passed, life at Raffles became more and more satisfying. Over the past three years, I have been able to figure out what I need to do as a Fashion Marketing student and what the future would be like as a Marketer. It was a meaningful experience of unforgettable memories with my lecturers and classmates.

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